Real-time Customer Experience Management with Apama and BigMemory

This is a guest post by Dr. Mark Horsburgh, Engineering Manager for Apama.   With the release of Apama 5.1 and BigMemory 4.1 our customers can now use BigMemory directly from Apama event processing applications. It is a major advance to be able to use these two exciting technologies together, the leading complex event processing [...]


Real-Time Big Data Analytics using Presto & BigMemory

This is a guest post by Cynthia Carpenter, Sr. Product Manager for Presto. The “need for speed” is changing the way organizations think and this is impacting their demand for data.  Today’s customers require more real-time insight into what is happening in their organization and why. For years, Presto has been a leader in broadening [...]


Top 5 Must-Haves for In-Memory Data Management

The in-memory data management space remains hot as more and more critical applications push the limits of traditional architectures. And seemingly every vendor and their dog (from mega vendor to startup) is feeding $100 bills into their marketing machine to claim they are the best and everyone else falls short. When I read the FUD, [...]


The Data Scientist: A Sexy Hybrid Role

Countless blogs and articles have proclaimed “data scientist” the hottest job title of the year. Indeed, Harvard Business Review called it the “sexiest job of the 21st century”. Hyperbole or not, it appears that this will not just be a one-year phenomenon. A 2011 paper from McKinsey Global Institute identified a significant talent gap through [...]


Say Goodbye to Trading Penalties with Adaptive Intelligence

In a recent speech before the Council of Institutional Investors, Securities and Exchange Commission (SEC) Chairperson Mary Jo White detailed her approach to enforcement, and described efforts to use penalties and remedies more creatively than the agency has in the past. This increases pressure on the already overburdened risk departments within large financial services companies [...]


Enabling Adaptive Intelligence for our Customers

Innovation World (IW) 2013, our most well attended (and most fun) customer event, just wrapped up in San Francisco. The big announcement at the event was our new ‘Big Fast Data’ offering called – Adaptive Intelligence (AI). This offering combines our leading products BigMemory and Universal Messaging with our recent acquisitions – Apama and Presto, [...]


Personalize and Clever(ize) Your Customer Experience with Big Fast Data

Customer expectations have changed significantly in recent years with the proliferation of social media, mobile devices and location-based services. Companies have tried to capture the attention of customers through loyalty programs and promotions but those is changing too. 54% of consumers in the U.S. and Canada would consider ending their loyalty relationships if they were not [...]


Fraudsters No Match for Adaptive Intelligence

In a recent conversation with one of my customers, we talked about how bad guys are an alarmingly creative bunch. Earlier this year, a fraud ring was uncovered where the alleged participants created a multilayered scam of fake businesses with credit card terminals and multiple false identities with histories deeming them creditworthy. The FBI believes [...]


Digital Natives, Leading the Digital Revolution

The public dialog is rich in references to “digital natives” and “digital immigrants.” In my family we have a couple of digitally native teenagers and – as a digital immigrant – I am constantly trying to improve from “tourist digital” to true digital fluency. But businesses, and indeed whole industries, are arrayed along a similar [...]